Kraft Foods

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"Kraft" redirects here. Kraft Foods_sentence_0

For other uses, see Kraft (disambiguation). Kraft Foods_sentence_1

This article is about the company spun off following the 2012 split of the original Kraft Foods. Kraft Foods_sentence_2

For the original company that became Mondelez International, see Kraft Foods Inc. For this company's parent, see Kraft Heinz. Kraft Foods_sentence_3

Kraft Foods_table_infobox_0

Kraft Foods Group, Inc.Kraft Foods_table_caption_0
TypeKraft Foods_header_cell_0_0_0 DivisionKraft Foods_cell_0_0_1
ISINKraft Foods_header_cell_0_1_0 Q327751?uselang=en#P946Kraft Foods_cell_0_1_1
IndustryKraft Foods_header_cell_0_2_0 Food processingKraft Foods_cell_0_2_1
PredecessorKraft Foods_header_cell_0_3_0 Kraft Foods Inc.Kraft Foods_cell_0_3_1
SuccessorKraft Foods_header_cell_0_4_0 Kraft HeinzKraft Foods_cell_0_4_1
FoundedKraft Foods_header_cell_0_5_0 October 1, 2012; 8 years ago (2012-10-01)Kraft Foods_cell_0_5_1
FounderKraft Foods_header_cell_0_6_0 James L. KraftKraft Foods_cell_0_6_1
HeadquartersKraft Foods_header_cell_0_7_0 Chicago, Illinois, (USA), U.S.Kraft Foods_cell_0_7_1
Area servedKraft Foods_header_cell_0_8_0 WorldwideKraft Foods_cell_0_8_1
ProductsKraft Foods_header_cell_0_9_0 List of productsKraft Foods_cell_0_9_1
ParentKraft Foods_header_cell_0_10_0 Kraft HeinzKraft Foods_cell_0_10_1
WebsiteKraft Foods_header_cell_0_11_0 Kraft Foods_cell_0_11_1

Kraft Foods is an American food manufacturing and processing conglomerate headquartered in Chicago, Illinois, part of Kraft Heinz. Kraft Foods_sentence_4

On July 2, 2015, Kraft completed its merger with Heinz, arranged by Heinz owners Berkshire Hathaway and 3G Capital, creating the fifth-largest food and beverage company in the world, Kraft Heinz Company. Kraft Foods_sentence_5

History Kraft Foods_section_0

Spinoff of Kraft Foods Group from Mondelēz International, Inc Kraft Foods_section_1

In August 2011, Kraft Foods Inc. announced plans to split into two publicly traded companies—a snack food company and a grocery company. Kraft Foods_sentence_6

On April 2, 2012, Kraft Foods Inc. announced that it had filed a Form 10 Registration Statement to the SEC to split the company into two companies to serve the "North American grocery business". Kraft Foods_sentence_7

On October 1, 2012, Kraft Foods Inc. spun off its North American grocery business to a new company called Kraft Foods Group, Inc. Kraft Foods_sentence_8

The remainder of Kraft Foods Inc. was renamed Mondelēz International, Inc. and was refocused as an international snack and confection company. Kraft Foods_sentence_9

On November 19, 2013, an arbitration ruling ordered Starbucks to pay Kraft Foods Inc. $2.7 billion because of an early contract termination. Kraft Foods_sentence_10

The money will go to Mondelēz International, Inc. Kraft Foods_sentence_11

Kraft and Heinz merger Kraft Foods_section_2

On March 25, 2015, Kraft Foods Group Inc. announced that it would merge with the H.J. Kraft Foods_sentence_12

Heinz Company, owned by 3G Capital and Berkshire Hathaway Inc., to form the world's fifth-largest food and beverage company. Kraft Foods_sentence_13

Kraft's shares rose about 17 percent in premarket trading after the announcement of the deal, which will bring Heinz back to the public market following its takeover over two years prior. Kraft Foods_sentence_14

The companies completed the merger on July 2, 2015. Kraft Foods_sentence_15

Sponsorships and promotions Kraft Foods_section_3

Kraft is an official partner and sponsor of both Major League Soccer and the National Hockey League. Kraft Foods_sentence_16

Kraft Hockeyville began in 2006 as a Canadian reality television series developed by CBC/SRC Sports and sponsored by Kraft Foods in which communities across Canada compete to demonstrate their commitment to the sport of ice hockey. Kraft Foods_sentence_17

The contest revolves around a central theme of community spirit. Kraft Foods_sentence_18

The winning community gets a cash prize dedicated to upgrading their local home arena, as well as the opportunity to host an NHL preseason game. Kraft Foods_sentence_19

In 2007, it was then relegated to segments aired during Hockey Night in Canada. Kraft Foods_sentence_20

In 2015, Kraft Hockeyville was expanded into the United States, with a separate competition for communities there. Kraft Foods_sentence_21

From 2002 to 2014, Kraft sponsored the Kraft Nabisco Championship, one of the four "majors" on the LPGA tour. Kraft Foods_sentence_22

The company also sponsored the Kraft Fight Hunger Bowl, a post-season college football bowl game, from 2010 to 2012. Kraft Foods_sentence_23

In 2011, Kraft has released an iPad app called "Big Fork Little Fork" which, in addition to games and other distractions, has information regarding how to use Kraft Foods in nutritious ways. Kraft Foods_sentence_24

Brands Kraft Foods_section_4

Main article: List of Kraft brands Kraft Foods_sentence_25

The company's core businesses are in beverage, cheese, dairy foods, snack foods, and convenience foods. Kraft Foods_sentence_26

Kraft's major brands include: Kraft Foods_sentence_27

Corporate social responsibility Kraft Foods_section_5

For years, Kraft purchased paper for its packaging from Asia Pulp & Paper, the third-largest paper producer in the world, which was labeled as a "forest criminal" for destroying "precious habitat" in Indonesia's rainforest. Kraft Foods_sentence_28

In 2011, when Kraft canceled its contract with Asia Pulp & Paper, Greenpeace Executive Director Phil Radford commended Kraft for efforts made towards forest protection, for "taking rainforest conservation seriously". Kraft Foods_sentence_29

Controversy Kraft Foods_section_6

Food quality Kraft Foods_section_7

In 2013, food blogger and activist Vani Hari and blogger Lisa Leake launched an online petition drive to compel Kraft Foods Group, Inc. to remove controversial synthetic dyes Yellow 5 (labeled as Tartrazine) and Yellow 6 from its signature macaroni and cheese products. Kraft Foods_sentence_30

In April 2013, Hari and Leake delivered a petition with some 270,000 signatures to Kraft headquarters in Chicago, Ill., and asked the company to change its macaroni and cheese recipes. Kraft Foods_sentence_31

In October 2013, Kraft announced that it would remove artificial dyes from three macaroni and cheese varieties made in kid-friendly shapes, but not its plain elbow-shaped Kraft Macaroni and Cheese product with "original flavor". Kraft Foods_sentence_32

However, in 2017 the New York Times highlighted the continued prevalence of harmful chemicals of phthalates, which can cause male hormone disruption, that were found in high concentrations in Kraft boxed macaroni and cheese powder. Kraft Foods_sentence_33

Factory pollution Kraft Foods_section_8

In 1989, Kraft Foods was listed as one of the top polluters in Ontario, for pumping into Hoople Creek (Ingleside, Ontario) pollutants including phosphorus, suspended solids, and oxygen-destroying material. Kraft Foods_sentence_34

See also Kraft Foods_section_9

Kraft Foods_unordered_list_0


Credits to the contents of this page go to the authors of the corresponding Wikipedia page: en.wikipedia.org/wiki/Kraft Foods.